Are you ready to take advantage of the advantages of the digital world?

The importance and impact of the Digital World within businesses grows day by day; new digital channels appear, new business models emerge, new ways of relating to customers are established through Social Media, technologies such as Cloud, M2M (machine to machine), BigData; and so we could continue describing a long list. On the other hand it is also evident that the behavior of consumers is changing and that now with the use of technology we find some customers who are much better informed, are more related, use multiple screens (PCs,…

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6 more ways big brands are improving in-store experience with technology

It’s not just websites that make use of state-of-the-art technology to enhance the shopping experience. Physical stores are also upping their game by employing the latest technology, to boost how people shop in-store. Here are six examples of how big brand names are making effective use of high-tech experiences in their retail outlets. Image Credit 1. Debenhams new technology The flagship Debenhams in London’s Oxford Street has been making big investments in technology, with in-store media, such as video screens and ordering kiosks taking centre stage. Inevitably, its other stores…

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Six Ways to Finance a New Business

Financing a new entrepreneurial venture is one of the toughest aspects to starting a new business. Great business ideas are born everyday, but very few of them come to fruition because people do not have the financial means to own, operate, and promote their idea. Instead of giving up on your business endeavor, look to these seven creative ideas to help finance your new business: 1. Assets On average, 68 percent of start-up financing comes directly from the pocket of business owners, according to Consumer Reports. Even if you do…

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How to handle irrational moments of a negotiation

Realistically, when a negotiation is established, it not always acts in a rational way and in the end they can be a source of unnecessary conflict. Sometimes an argument, apparently friendly, can become unpleasant and tense in the blink of an eye. When your partner and you are not seeing the matter with the same eyes, not worth forcing the other person to accept your point of view by threats and coercion sterile.

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Tips for creating content for your SME

The ideas are exhausted. But your company is very much alive. The content is king and although old, an advertisement on television meant keeping alive the memory of customers, our company, now we have to keep awake interest daily. There are no magical items, like potions, but a planned and steady work. Writing is a discipline which Mireia Belmonte and if we get the gold, you have to work hard every day. We all love stories. Gabriel García Márquez was alluding to the stories he heard small mouth of their…

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Business and Legal size letterheads, most effective promotional products

What is letterhead? With the evolution of business, term advertising and marketing is being used in broader perspective. Running a business mean adopting various types of advertising techniques. Each and every aspect of marketing is being utilized with zeal and zest. Time has passed when people use simple papers to write. Blank papers have been replaced by letterheads of companies and businesses. Letterhead is piece of paper which carries all basic information about your work. Handing over letterheads to your customers shows your professionalism. In the era of enormous competition…

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Change In Business – Personal History

Self Experience– A short story of our first major foray into business world The year is 1993 and three boys, who share a penchant for business, are looking for the ideal materials to obtain included with after deciding that distribution as compared to produce is the method ahead in the day’s particular environment.

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