Social media is a powerful tool that allows the promotion of services, the generation of customer leads and the creation of visually attractive and appealing content that tells the story of your brand. It is highly customisable and personal and creates meaningful and lasting engagement with customers. Social media such as Facebook, Twitter and Instagram provide a business with in-built targeting technologies and capabilities, as well as a huge audience reach. This is one of the most cost-effective ways of advertising. Image credit Benefits: Using social media platforms allows a…
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