The younger generation, often referred to as “millennials”, is known for never watching TV, but is that true? Whilst large numbers are turning away from traditional, scheduled TV, they are still watching and enjoying TV programmes, but crucially, they often watch them via other methods. Image Credit Instant gratification. By streaming programmes, they obtain instant gratification and can watch programmes whenever and wherever they want to. Using streaming services such as Hulu, Netflix, Amazon Prime or even various catch-up services provided directly from TV channels themselves, there is a huge…
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