Choosing a gift for someone can be tricky, especially when it comes to the decision about whether to choose something tailored to their interests or go for something more sentimental; however, researchers have concluded that the right choice is often the one that is overlooked. Image Credit Choosing your gift According to a study by Carnegie Mellon University researchers, gifts that hold a sentimental value are often discounted due to the fear that the recipient will not like them. This leads to gift givers playing it safe and choosing superficial…
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