September 23, 2017 – Super Smart

What you need to know about mission trips

September 23, 2017 Nige

For individuals that are committed to the cause of social justice, going on a mission trip is often a rite of passage in their lives. However, spending time among impoverished societies for the first time can cause culture shock that some may not be able to adjust to easily. This post will teach you a few things that you should know before taking off on your first mission trip. 1) Don’t try to be a hero For the altruistic, there is a desire to want to try to fix all…

Why PR isn’t just reserved for the big-hitting brands

September 23, 2017September 23, 2017 Nige

It would be fair to say that a lot of people associate PR with those big-hitting brands which ultimately, have millions of dollars to spend. We’re used to seeing the likes of Red Bull investing huge amounts of money in their PR campaigns – all in the aim of enhancing their brand. It means that many dismiss the notion that PR could be used successfully for a small or medium business. Suffice to say, this isn’t the case. The marketing and advertising industries mean that you don’t necessarily have to…